Top Ten
© Saving Main Street Inc. 2007

Achieving the Perfect Incentive Program:
1. Engage everyone.
Most incentive programs impact only the top 3%. Sometimes at the cost of de-motivating the rest of the audience. Our program engages everyone and entices all to play. Motivating the “meaty middle” can make huge impact to the bottom line.
2. Wow Factor.
What is more thrilling; giving 100 people a baseball cap or 5 people a big screen TV? Using an auction board allows you to get the biggest punch out of your reward budget. 3. Fun factor.
If it’s not fun, people don’t want to play. It’s not surprising that when you intentionally build fun into a program the participation rate goes up.
4. Gaming Component.
One only has to look at the popularity of lotteries to see the appeal of gaming with today’s audiences. Incorporating scratch & wins, contests and auction bidding captivates the audience and has them coming back for more.
5. Challenge.
Incentive programs need to make people stretch to achieve higher targets than first thought possible. Doing anything less is seen as part of regular compensation. If you can get internal rivalries, competition and egos engaged – that’s when you will see magic happen. Holding positions on auction board early in the game, demonstrates how important this factor is.
6. Recognition.
People will do more for recognition than for any monetary gain. Scratch & wins are designed to empower management to reward desired behavior out in the field. Publishing the winner of the final bid holds as much impact as winning the actual prize.
7. Program stimulators.
Programs always start out and end with lots of interest. Mid stream one needs to reignite the troops with double point days, bonuses on feature product, birthday awards, etc. When points don’t cost you any money – it’s amazing how creative programs can become.
8. Feedback Mechanism.
Most will agree that knowledge is power, however realize that getting responses from surveys is like pulling teeth. Most are happy with 2-3% response rate from consumer surveys. Internal surveys may reach 20-30% response rates. We normally get 100% response rates! Surveys are merely program interrupts that inconvenience player with minor interruption before they get back playing game. Powerful in it’s simplicity.
9. Intelligence reporting.
Wouldn’t it be great to have very program better than the one before? Some never change programs and wonder why they are tied and create little interest while others reinvent programs every year without leveraging past experiences. We track every component of program and can tell you what truly motivates each specific group within your organization; women over men, regional differences, and even emerging performance groups. Having front line data empowers CEO’s with dashboards that most could only dream of over standard accounting reports.
10. Cost effective ROI.
You may be surprised to hear this from an incentive company but – Most companies are spending far too much on incentive programs for the results they obtain. We create the maximum amount of buzz, motivate and engage the greatest number of participants and offer the greatest amount of intelligence of any program on the market.
“ If you can find out what secretly motivates each and every one of your team – you own them – and they will willingly walk into battle for you each and every day!” My father- Henry Reinhardt